An American family, blessed with ancestors who were princes of the Holy Roman Empire, were returned several confiscated castles, musical manuscripts, and a massive art collection after fall of Communism. The family consolidated the collection into a single art museum located 30 miles outside of Prague. They needed a strong identity that would both entice tourists and guide independent travellers to this out-of-the-way village.
Signage plan for the castle's facade
Retail boxed stationery set
Cover of the Collection brochure
Retail poster for sale
Excerpts from the graphic standards manual
Retail boxed stationery set
Roles at a glance
Created the museum's identity system and guidelines.
Developed the museum's marketing program and all support materials.
